Bellingham Digital Marketing

As a Bellingham digital marketing company, we help businesses grow using content and email marketing, SEO, PPC (ads), and social media strategies.

Free Strategy Session

We can help you create a digital marketing strategy that promotes your products or services and drives conversions.

The internet has drastically changed the way businesses market themselves. In the past, businesses would rely on print advertisements, television commercials, and word-of-mouth to attract customers. Now, potential customers can find businesses through search engines like Google, social media sites like Facebook and Twitter, and online directories like Yelp. If you want potential customers to find your business, it’s important to have an online presence.

Certified Customer Value Optimization Specialist

Certified Direct Response Copywriting Specialist

Certified Ecommerce Marketing Specialist

Certified Social Media Marketing Specialist

Certified Community Management Specialist

Digital Marketing Services

Our digital marketing services can help you reach more customers and grow your business. We offer a variety of services, including social media, email marketing, content marketing, and search engine optimization (SEO). We can also help you with paid advertising, such as pay-per-click (PPC) campaigns.

Web Design

Your website is the heart of your business–the first impression potential customers get of your company. Having a well-designed site is essential to success. We’ll take a look at your current site and work with you to create a plan for improvement that fits your budget. Whether you need a complete overhaul or just some minor tweaks, we can help.

SEO

Search Engine Optimization, or SEO, is the process of making your website’s technical configuration, content relevance, and link popularity optimized for search engines. This will make it easier for your website’s pages to be found and indexed by search engines, making it more likely for users to find you when they search for relevant keywords.

Paid Advertising

Paid advertising is an effective way to drive traffic and leads quickly. We understand the importance of getting in front of the right audience, which is why we offer Google Ads, Facebook Ads, YouTube, and banner ads services. Let us help you take your business to the next level with our tailored paid advertising solutions.

Email Marketing

Email Marketing can help you keep your customers informed about new products, discounts, and other services. It can also help you build relationships with your customers by providing valuable information and keeping them engaged between purchases.

Social Media Marketing

Social media marketing is a powerful form of marketing that allows businesses to reach a large audience. Through platforms such as Facebook, LinkedIn, and Instagram, businesses can connect with potential and current customers. By posting engaging content, businesses can create a loyal customer base that is interested in the products and services that they offer.

Local Marketing

If you want to be successful in reaching and converting local customers, you need a local marketing strategy. 97% of people learn about a local company online, and 88% of mobile online searches for local businesses result in a call or visit within one day. So if your business has a physical location, or if you cater to a local audience in multiple service areas, local marketing is essential.

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How It Works

Every business is different and has its own unique challenges to solve. First, we need to see where you’re at in your business and figure out what you need help with. If you’ve been in business for a while, you may already have a lot of strategies in place but maybe they’re not as optimized or some things seem to be working while others are not. We’ll help you move past some of the obstacles so you can continue on your path.

The Customer Value Journey

The Customer Value Journey is an 8-step framework for turning strangers into raving fans. It’s a path that people travel to discover your brand, build a relationship with you, and become buyers, and ultimately help to promote your products or services.

Aware

The first step is to get noticed by your ideal customer. This can happen through advertising, blog posts, events, word-of-mouth, social media, or any other channel that puts your products, offers, and solutions in front of your ideal prospects.

Engage

The Engage stage begins immediately after your first touch or interaction with a prospect and continues through ongoing conversations you have with them on multiple channels that might include your blog, online community, email, or customer support.

When someone has a good experience with your brand, you start to build trust. Once that happens, it’s time to ask for a small commitment by subscribing and giving you permission to email them.

Convert

If you can offer free value by answering their questions and solving their problems, your prospects will often want to deepen their commitment. This is when you can offer more products and services.

Excite

Buying generates dopamine from a new purchase and gets people excited. Consider offering a bonus surprise for quick win to give your new customers a memorable experience.

Ascend

At the ascend stage, your goal is to generate repeat buys. While your entry-point offer was designed for conversions, your ascension offers should be geared for profits.

Advocate

Happy customers love to share their experience and that’s where the advocate stage can be very powerful. Ask people to share their positive experience
with your brand by writing a review or sharing a social media post.

Promote

A the promotion stage, your customers actively spread the word about your brands, products, and services. They tell stories, make recommendations, and share your offers because they truly believe in them.

Help Your Customers Along Their Journey

Digital marketing helps customers move along their journey faster by providing them with the information and resources they need at each stage. This makes it essential for businesses to have a plan that addresses every stage of the customer journey. Additionally, businesses need to optimize their journey in order to be as effective as possible.

To get started, we need to take a closer look at your customer journey. We can look for any gaps and start putting together a strategy that gets people excited about being your customer.